Where postcards fit in the AIDA marketing model

Where postcards fit in the AIDA marketing model

Although postcards and other printed materials can work very well as marketing tools in their own right, incorporating them into a wider strategy can give your printed products even more power. Understanding how your customers will view the postcards you create, and how the design and the timing of your mail out can enhance your marketing campaign, should help you to get the most out of your print run.

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Guide to preparing files for print

Guide to preparing files for print

If you’re new to the world of printing, preparing your files for the production line can be a little daunting. To make the process easier and give your print project a better chance of success, take a look at our quick guide to preparing your files for print.

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