Design tips for your new brochure

Design tips for your new brochure

A very useful marketing tool, brochures can help you to get your message out there, raise brand awareness and tell your customers what your business is all about. To ensure you get the design of this crucial document just right, here are our top tips for putting together your new brochure.

Read more

How to make a saving on your Christmas promotion postage

How to make a saving on your Christmas promotion postage

With thousands of businesses around the country sending out cards, catalogues and other seasonal promotional materials, Christmas can be an expensive time when it comes to postage. However, although festive campaigns generally see good ROIs, paying out for hundreds, or even thousands, of stamps can still sting the company finances.Luckily, there are steps companies can take to minimise the amount they spend on seasonal postage.

Read more

Thinking of offering your customers a festive incentive to buy from you?

Thinking of offering your customers a festive incentive to buy from you?

As any business involved in retail, manufacturing and other related services will know, Christmas is one of the most lucrative times of the year. Not only do shoppers spend more on gifts, food and drink, they’re also more likely to take advantage of festive deals, try new products and keep a keen eye open for special offers.

Read more

Our favourite epic marketing fails

Our favourite epic marketing fails

Though we all feel guilty taking pleasure in other people’s misfortune, there is something inherently funny about marketing fails. Whether they’re spelling mistakes, placement errors, or simply slips in judgement, marketing mishaps can happen to anyone.

Read more

Summer promotions – how to make sure yours gets noticed

Summer promotions – how to make sure yours gets noticed

In the summer months, people are more likely to be out and about, with high streets, shopping centres, restaurants and pubs packed whenever the sun comes out. As a result, June, July and August often see companies achieve impressive sales, especially if their businesses sell summer-specific products or services.In order to boost sales even further, many businesses choose to invest in a range of summer promotions across their product lines.

Read more